Building Trendz’s Pre-Launch Hype Across Crypto And Social
An early-access waitlist for a product that spots a viral trend and turns it into a token launch.
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Results
Client Background
Trendz is a pre-launch product for people who watch crypto and social trends. It scores a viral clip or post, then turns a winning idea into a Solana token launch.
Before the product opened, it needed a public face. One site, one story, and a list of people ready for the first day.
The Challenge
A product that is not open yet still has to be understood. The audience is already on X and across social platforms, and it moves quickly.
The site had to explain the idea on one screen, and give people a reason to join the waitlist before launch day.
Our Approach
- Waitlist website
- Pre-launch story
- Crypto and social
- Early access list
We built the pre-launch site around one action: join the waitlist. The page shows the product, the platforms it watches, and the path from a viral signal to a launch.
Social carries the same story. The posts and the website point at the same early-access list, so the hype has somewhere to land.
The waitlist is live, and the launch story is in market. That is the work before the doors open.
